Coffee Occasion

Bloom’s Morning: Coffee, Comforters and the Secret Meaning of Everyday Life

From Publishers Weekly In a witty, down-to-earth collection of 38 brief essays, Berger, a San Francisco State University communication professor, applies semiotic analysis, in the manner of Roland Barthes, to tease social, cultural, mythic and attitudinal meanings out of everyday objects and rituals, such as breakfast, shoes, ties, [...]

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